Food retailers are turning to managed customs solutions backed by smart automation to overcome the growing complexities of transporting goods, especially perishable produce, between the UK and Ireland.
According to Sarah-Louise Murray, Customs Manager at Derry Bros, supply chain delays caused by incorrect customs documentation within high-volume, time-sensitive operations are having a significant impact through product loss, inventory shortages and reduced profitability.
“Customs delays have a huge knock-on financial and reputational effect on a retailer’s business,” explains Sarah-Louise Murray. “A day lost in transit is a day lost at the store, resulting in a reduced shelf life for many fresh products. Retailers are looking for peace of mind that the supply chain is moving as efficiently as possible, so they are increasingly seeking 24/7 support using automated processes that eliminate human error and provide immediate issue resolution.”
With multiple checks taking place at the border or prior to arrival for every consignment – such as CERTEX and SPS (Sanitary and phytosanitary) – manual data input is not only time consuming but also increases the opportunity for inaccuracies to occur. “Retailers are targeting compliance levels as close to 100% as possible, but this is proving to be a significant challenge. To date, we have been able to achieve a rate of 99% through a combination of smart data management, process automation and regulatory precision,” claims Sarah-Louise Murray
Last year, Derry Bros launched FulfilClear, a fully automated customs management solution for moving goods between the UK and Ireland that streamlines the entire customs process, minimises manual intervention and provides consolidated communication for all stakeholders in a single system. It automates exports and imports, ENS, PBN, and GMR generation, as well as CHED documentation if required, using a verified product database, so every declaration is created from trusted information with full auditability at every stage
However, automation alone is not enough to avoid all delays and ensure the smooth transit of goods between the UK and Ireland. According to Sarah-Louise Murray: “We are seeing retailers relying on an in-house 9-5 customs function, when their supply chain operates on a 24/7 basis. If loads are arriving at a port in the middle of the night, out-of-hours support is crucial to avoid serious disruption. You do not want to be waiting until 9am as you are losing valuable time and risk stores having empty shelves.”
Derry Bros has more than 60 years of experience in the freight and logistics industry, serving the UK, EU and beyond. With a comprehensive range of managed booking, customs and consultancy services, it is helping businesses to navigate some of the most complex challenges facing cross-border trade and transport. The company’s success and proven track record is underpinned by award-winning technology systems, developed in-house, including the all-in-one digital customs solution, Digicom.

